Arthur Prysock

Arthur Prysock (Born January 2, 1929 in Spartanburg, South Carolina – Died Bermuda, June 7, 1997) was an American baritone singer,whose widest exposure may have come from singing the "Tonight, Let It Be Lowenbrau" beer jingle in the late 1970's. Prysock who recorded for 43 years, released some 60 albums, with bandleaders including Buddy Johnson & Count Basie,on labels such as Mercury & Verve, but the bulk of hiswork was released via the Old Town label. His voice had a deep, rich smokey resonance, comparable to the smooth balladeering of Billy Eckstine, Brook Benton or Lou Rawls.